I love flowers. I love interiors. No one was uniting the two; ordering flowers for your home was too regimented. You were given off the shelf choice and that was it. I wanted to design a service that put the customer back in control.
I worked for Martin Brudnizki and Accel Partners. Two brands at the top of their game where their service was unmatched. It was this that I wanted to put into flowers.
HOW IT WORKS